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Bernd Steinhilber, Senior Vice President for Bayer MaterialScience, PUR Business Unit, Asia Pacific

von Bernd Steinhilber, Dr. Gupta Verlag

Formerly Global Head of the Functional Films Business of Bayer MaterialScience, and previously Head of Marketing and Business Development for EMEA and Latin America for the Coatings, Adhesives and Sealants business, Bernd Steinhilber is new to both Polyurethanes and the Asia Pacific region. After 12 months in this post he explains his approach doing business in the region.