Goodyear: Acquisition of Cooper completed
On 7 June 2021, the Goodyear Tire & Rubber Company announced that it has completed its acquisition of Cooper Tire & Rubber Company, finalising the merger agreement made public on 22 February 2021. Goodyear said the combination unites two leading tyre companies with complementary product portfolios, services and capabilities to create a stronger U.S.-based leader in the global tyre industry. The combined company will offer more options across the value spectrum making it easier for customers and consumers to choose Goodyear- and Cooper-branded tyres, said the company.
On 7 June 2021, Goodyear announced that it has completed the acquisition of Cooper. (Source: Goodyear)
“We are excited to officially bring Goodyear and Cooper together and unite our shared focus on customers, innovation and high-quality products and solutions. This combination strengthens Goodyear’s ability to serve more consumers globally and provides increased scale to support greater investments in new mobility and fleet solutions,” said Richard J. Kramer, Goodyear chairman, chief executive officer and president.
Bringing the two companies together is expected to:
- Strengthen Goodyear’s position in the global tyre industry: The acquisition further strengthens Goodyear’s position in the USA, while growing its position in other North American markets. In China, the combination nearly doubles Goodyear’s presence and increases the number of relationships with local automakers, while creating broader distribution for Cooper replacement tyres through Goodyear’s network of 2,500 branded retail stores.
- Combine two complementary brand portfolios with a comprehensive offering across the value spectrum: The combined company will have the opportunity to leverage the strength of Goodyear original equipment and premium replacement tyres, along with the mid-tier power of the Cooper brand, which has particular strength in the light truck and SUV segments.
- Provide significant, immediate and long-term financial benefits:
– Synergies and tax benefits: Goodyear expects to achieve approximately USD 165 million in run-rate cost synergies within two years. The majority of the cost synergies will be related to overlapping corporate functions and realising operating efficiencies. In addition, the combination is expected to generate net present value of USD 450 million or more by utilising Goodyear’s available U.S. tax attributes. These tax attributes are expected to reduce the company’s cash tax payments, positioning it to generate additional free cash flow. The expected cost synergies do not include manufacturing-related savings.
– Earnings and balance sheet: The acquisition is expected to be accretive to earnings per share within the first full year following closing, modestly improves Goodyear’s balance sheet position and enhances the company’s ability to de-lever. - Create additional value from manufacturing and distribution: Opportunities for expansion of select Cooper facilities are expected to increase capital efficiency and flexibility. Additional revenue growth opportunities are expected to result from the addition of the Cooper brand to Goodyear’s global distribution network.
- Increase scale to support investments in new mobility and fleet solutions: As an industry leader in the USA, the combined company will offer tyre products and a broad selection of services through Goodyear’s relationships with traditional and emerging original equipment manufacturers; autonomous driving system developers; new and established fleet operators; and other mobility platforms.
As a result of the closing, Cooper’s common stock will cease to be traded on the New York Stock Exchange. Goodyear manufactures tyres in 54 facilities in 23 countries around the world and employs about 72,000 people.


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