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15. October 2005

CHINA: Italian Pirelli competes in China's tyre market

Source: "People's Daily", Beijing; 15 Oct 2005

Italy-based tyre producer Pirelli among the top 10 tyre brand names in the world launched its first joint venture in China on October 12 in Yanzhou, Shandong Province with its radial truck tyres targeting the high-end sector of the similar products in the country.

Apart from sales on China's domestic market, the product is also destined for Southeast Asia and Australia.

(Syed Rashid Ali, Karachi, Pakistan)

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