Written on 22.03.2011 - Industry
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Müller Kunststoffe with new trade partnership for the Eastern European market

Müller Kunststoffe has announced that it is increasing its activities in the Eastern European and Russian markets. The compounding specialist for soft thermoplastics said that it is looking to new local partnerships. The intention is to systematically open these markets, together with the trade agency Forplast.

Denis Yanit und Denis Fedorov (Forplast)

Forplast, located in Riga, Latvia, will handle the acquisition of new customers, as well as various marketing activities, and on-site logistics and handling. Technical customer service and consulting will be done in close cooperation with Müller Kunststoffe. Forplast markets the TPE and soft PVC compounds under the trade names Lifoflex and Lifolit from Müller Kunststoffe in Russia, Ukraine, Belarus and the Baltics (Latvia, Estonia, Lithuania).

The Forplast sales region is marked yellow.

"Given the cultural and linguistic differences, it is important to have a local partner," said Michael Fischer, Müller Kunststoffe Sales Director. "This region will be important for our future.

With our partner Forplast, we want to make Lifoflex and Lifoflit known and gain more market share here."

The first task was the optimization of the logistics. The great distances and possibility of customs issues made it necessary to create a reliable, functioning logistics system. With this improvement, customers now enjoy fast, reliable deliveries from Germany.

In order to make it easier for interested parties to get the most important information, the website www.muellerkunststoffe.com is now available in Russian as well.