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Section: Polyurethanes
  • Written on 15.11.2010 - Industry
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BorsodChem launches new CI and new websites

BorsodChem is presenting a new corporate identity (CI), including a new logo and tagline. According to the company, the new tagline, ‘Chemistry for generations’, reflects BorsodChem’s status as a mature enterprise with a strong heritage, a solid position in the global market and clear ambitions for the future. It also marks the company’s commitments to all its stakeholders, including social and environmental responsibilities. These are expressed in its ongoing efforts to create ‘the right chemistry’ between people and communities, both now and in the future, says BorsodChem.

The new approach also extends to the BorsodChem online presence. Thus the company has launched its new websites, which have been designed to reflect the new identity, the facets of the company's business and its operations. The new portal www.borsodchem-group.com includes a corporate website, dedicated sites for the PU and PVC business units, a 'Chem' product finder and new websites for the company's production facilities in Hungary, in the Czech Republic and in Poland.


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